{"id":7347,"date":"2026-04-13T12:20:51","date_gmt":"2026-04-13T15:20:51","guid":{"rendered":"https:\/\/blog.dmcard.com.br\/?p=7347"},"modified":"2026-05-27T12:38:36","modified_gmt":"2026-05-27T15:38:36","slug":"vendas-com-cartoes-dm-crescem-10-na-pascoa-em-2026","status":"publish","type":"post","link":"https:\/\/www.vocedm.com.br\/portal\/vendas-com-cartoes-dm-crescem-10-na-pascoa-em-2026\/","title":{"rendered":"Vendas com cart\u00f5es DM crescem 10% na P\u00e1scoa em 2026"},"content":{"rendered":"<p><em><span class=\"TextRun SCXW114835005 BCX0\" lang=\"PT-BR\" xml:lang=\"PT-BR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW114835005 BCX0\">Crescimento\u00a0<\/span><span class=\"NormalTextRun SCXW114835005 BCX0\">acompanha o cen\u00e1rio positivo projetado pela Confedera\u00e7\u00e3o Nacional do Com\u00e9rcio (CNC<\/span><span class=\"NormalTextRun SCXW114835005 BCX0\">).<\/span><\/span><\/em><\/p>\n<p><span data-contrast=\"auto\">A P\u00e1scoa chegou com expectativas altas para o varejo brasileiro. Antes da data, a Confedera\u00e7\u00e3o Nacional do Com\u00e9rcio (CNC) projetava que o per\u00edodo movimentaria R$ 3,57 bilh\u00f5es em vendas, com um crescimento real de 2,5% em rela\u00e7\u00e3o a 2025.<\/span><\/p>\n<p><span data-contrast=\"auto\">E o que se viu na pr\u00e1tica confirmou esse cen\u00e1rio\u00a0de que o consumidor estaria mais disposto a comprar:\u00a0por aqui,\u00a0<\/span><b><span data-contrast=\"auto\">as vendas com\u00a0os cart\u00f5es\u00a0DM cresceram 10% durante a P\u00e1scoa<\/span><\/b><span data-contrast=\"auto\">\u00a0<\/span><b><span data-contrast=\"auto\">de 2026<\/span><\/b><span data-contrast=\"auto\">, em compara\u00e7\u00e3o com o mesmo per\u00edodo do ano passado.<\/span><\/p>\n<p><span data-contrast=\"auto\">Mais que um resultado pontual, esse crescimento mostra o espa\u00e7o que os\u00a0cart\u00f5es\u00a0DM v\u00eam conquistando no mercado.<\/span><\/p>\n<p><span data-contrast=\"auto\">Cada vez mais presentes\u00a0na rotina\u00a0dos clientes, eles\u00a0ampliam\u00a0o poder\u00a0compra dos consumidores\u00a0e fortalecem\u00a0a rela\u00e7\u00e3o com os varejistas, mostrando que cr\u00e9dito acess\u00edvel e bem integrado segue sendo um aliado importante\u00a0nas\u00a0datas comemorativas.<\/span><\/p>\n<p>\u201cDatas como a P\u00e1scoa s\u00e3o estrat\u00e9gicas para o varejo, e nosso papel \u00e9 garantir que o lojista esteja preparado para aproveitar essas oportunidades. Com solu\u00e7\u00f5es de cr\u00e9dito que apoiam a opera\u00e7\u00e3o e estimulam o consumo, conseguimos impulsionar as vendas n\u00e3o s\u00f3 nessas ocasi\u00f5es, mas de forma cont\u00ednua, refletindo um crescimento consistente ao longo do tempo\u201d, explica Ariane Bete, diretora Comercial da DM.<\/p>\n<p><a href=\"https:\/\/www.vocedm.com.br\/portal\/para-o-seu-negocio\/\"><span data-contrast=\"none\">Saiba como oferecer o cr\u00e9dito ideal para seus clientes<\/span><\/a><\/p>\n<h2><b><span data-contrast=\"auto\">Aumento\u00a0de 10% nas vendas com cart\u00f5es DM<\/span><\/b><\/h2>\n<p><span data-contrast=\"auto\">Na P\u00e1scoa de 2026, foram registradas mais de<\/span><b><span data-contrast=\"auto\">\u00a0900 mil transa\u00e7\u00f5es com os cart\u00f5es de loja, cart\u00f5es de loja Visa e cart\u00f5es DM Visa,<\/span><\/b><span data-contrast=\"auto\">\u00a0contra 817 mil no mesmo per\u00edodo*\u00a0do ano\u00a0passado\u00a0\u2013 o que representa um\u00a0crescimento\u00a0de 10%.<\/span><\/p>\n<p><span data-contrast=\"auto\">Esse resultado\u00a0aparece\u00a0em linha com o aumento do consumo\u00a0esperado para a data, e refor\u00e7a como os cart\u00f5es DM j\u00e1 est\u00e3o presentes na rotina dos clientes, acompanhando os momentos de maior movimento do varejo.<\/span><\/p>\n<p><span style=\"font-size: 12px;\" data-contrast=\"auto\">*A compara\u00e7\u00e3o considera os 5\u00a0dias que antecedem o feriado,\u00a0at\u00e9 o Domingo de P\u00e1scoa. Em 2025, de 14 de abril a 20 de abril. Em 2026, de 30 de mar\u00e7o a 5 de abril.<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">O papel do cart\u00e3o de loja\u00a0pra\u00a0aumentar as vendas<\/span><\/b><\/h2>\n<p><span data-contrast=\"auto\">Independentemente da \u00e9poca do ano, oferecer um cart\u00e3o\u00a0private\u00a0label\u00a0(conhecido como cart\u00e3o de loja) como alternativa de pagamento \u00e9 uma estrat\u00e9gia poderosa\u00a0pra\u00a0aumentar as vendas e manter os clientes comprando ao longo de todo o ano.<\/span><\/p>\n<p><span data-contrast=\"auto\">\u00a0Confira os benef\u00edcios\u00a0pra\u00a0quem \u00e9 lojista:<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Cart\u00e3o de cr\u00e9dito com a marca do seu neg\u00f3cio;<\/span><\/li>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Mais limite de compra na sua loja;<\/span><\/li>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">\u00c1rea do lojista completa\u00a0pra\u00a0acompanhar e fazer a gest\u00e3o das suas vendas;<\/span><\/li>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Benef\u00edcios do cart\u00e3o estimulam novas compras e fortalecem o relacionamento.<\/span><\/li>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Lares com cart\u00f5es DM aumentam em 20% gastos no\u00a0varejo.*<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 12px;\">*Fonte: Estudo feito pela Nielsen Homescan em Novembro de 2022.<\/span><\/p>\n<h2>Seja um parceiro DM!<\/h2>\n<p><span class=\"TextRun SCXW123610732 BCX0\" lang=\"PT-BR\" xml:lang=\"PT-BR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW123610732 BCX0\">Impulsione seu neg\u00f3cio com um cart\u00e3o de loja<\/span><span class=\"NormalTextRun SCXW123610732 BCX0\">\u00a0e veja os resultados\u00a0<\/span><span class=\"NormalTextRun SCXW123610732 BCX0\">aparecerem. Quem j\u00e1 \u00e9 parceiro, sabe do que a gente est\u00e1 falando:<\/span><\/span><span class=\"EOP Selected SCXW123610732 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cH\u00e1 quatro anos os objetivos da empresa foram atingidos com a parceria DM: o Cart\u00e3o Koch \u00e9 um importante meio de pagamento utilizado na loja e <strong>contribui com 12% do valor total do faturamento<\/strong>\u201d, afirma Ednei Rengel,\u00a0Controller\u00a0do GRUPO KOCH.<\/span><\/p>\n<p><a href=\"https:\/\/www.vocedm.com.br\/portal\/para-o-seu-negocio\/\"><span data-contrast=\"none\">Veja mais depoimentos<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":12,"featured_media":7350,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[147],"tags":[],"class_list":["post-7347","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - 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